OBOZ

    Oboz technology is inspired by common sense, experience, and a healthy aversion to cutesy gimmicks. These features work hard — period.

    BFit Insoles

    • Align feet biomechanically: Every pair of Oboz comes outfitted with a supportive, quality insole—on par with premium aftermarket insoles, but engineered just for their shoes.
    • Why insoles matter: Without proper support, feet tend to pronate and elongate with every step—fine if you're barefoot, but not so good inside shoes, where friction can create blisters. With support from their biomechanically engineered insole, though, feet stay neutral for every step. This means less friction inside the shoe, and a better fit all around.

    BDry Waterproof

    Oboz BDry shoes keep feet dry through creeks, mud, rain and sweat.

    BFit Lacing

    • Take the pressure off lacing: gives you a mechanical lacing advantage, exactly where laces are hardest to lock down—making it easy to lock your heel in place while minimizing the dreaded instep squeeze.
    Molded Heel Counter
    • Helps shoes maintain a snug, comfortable heel hold over time. Since Oboz mold these counters, they keep their shape even through miles of abuse.
       

     

    For every pair of Oboz shoes sold, they plant a tree—but not just some ornamental shrub. Partnering with Trees for the Future, Oboz plant beneficial trees that empower struggling communities in Asia, Africa, and Latin America.

     

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